Want to improve the ranking of your website and take it to the next level? Here are some of the tricks and tips that will undoubtedly help you beat the hard competition of today’s blowing market.
The world of SEO is vigorous. The SEO techniques and rules that helped you this year is necessary that it will help you the next year. To stay on the top, one should ceaselessly adapt and improvise the new techniques.
From backlinks to content and keywords, there are a lot of metrics that one should take care of. Sometimes, you might also feel overwhelmed and irritated, but this work requires patience and efforts.
But when someone has proper updated knowledge of SEO, then they can casually outperform their competitors. Here are some of the SEO techniques which can help to improve our search rankings
Long Blog Posts
SEO expert advice to keep the good quality of the content that you are posting. This is undoubtedly one of the crucial factors to improve the search rankings. One thing that we should not forget is that the length of the content should be engaging.
We can simply say that the posts that seek to hold a particular topic for a longer period can get better search rankings. This SEO technique is good but does not guarantee success. Long blog posts do not magically boost our rankings in a day. One should always maintain a proper balance between quantity and the quality of the content.
Bucket Brigade copywriting technique
SEO writing is not just about the content and keywords. When someone visits our website, there are 2 different scenarios. They make keep reading our article or may leave the website. One of the negative issues that can affect our ranking in a great way is the latter.
If you really want to grow your website and improve its ranking then you should make sure that visitors spend more time on the website. A simple method of doing this is to upload more compelling articles on the website. One can also hook their readers by using one of the oldest and smartest tricks of the trade. With the help of Bucket Brigade technique, one can easily persuade the readers to stay on their page. This is a simple technique that acts as a connector between the two sentences or paragraphs. Here are some of the commonly used phrases as Bucket Brigades-
· Know what the the best part is?
· Here is the deal
· That’s not all.
The sentences that end with colons and are short are a great method of identifying bucket brigades. It makes our copy more flexible and easier also keep the visitors engage on the website.
Updating Old content
To receive a more effective output, one should go through their content again. One should check that all the topics that have been written in the past is still relevant?
Example- If you have written about the best SEO techniques 2 years ago. But there have been many changes made after that, so in this case, you need to update your article.
It is always advisable to add more information to your existing article instead of writing a fresh article. You can also update the headline of the article to make it more captivating. One should also edit the article to make it more SEO friendly.
This technique will undoubtedly help your blog to reach a wider audience in a less period of time.
Get high-quality backlinks
When a website with a good and high-class Domain authority attaches back with the website, it undoubtedly increases its credibility. Standard backlinks can help us a lot to gain an edge over our competitors.
So, it is quite obvious that if we have a large number of quality backlinks, we’ll definitely get higher rankings in the SERPs.
Research the keywords well
One should always take some time to find the relevant keywords before finalizing the blog post ideas. It is a very simple way to find out what people are actually looking for. Based on the requirements, one can make the necessary changes to match the user’s needs.
If someone is using the accurate and correct keywords then there are higher chances of getting the good rankings. To make a research for the keywords, one can use some tools like Moz Keyword Explorer, KWfinder, Google Keyword Planner.
Focus on the Target Audience
What is our target audience all about? How can we easily connect with them? Which platform do they prefer the most? These are the few questions which one should keep in mind before devising their SEO strategy.
Once we get to know about the idea of what customers want, we can mold our SEO strategies accordingly. If the audience is searching for food choices in their area, write blog posts related to it. If the audience is talking about a specific product, why not to write about it?
Social Media Presence
Relying just on the website to achieve traffic and credibility is not a good option. We should also build a social media presence. Instagram, Twitter, Facebook, and Pinterest are some of the common choices. Well, to develop authority and also to improve the search rankings, it is necessary to look beyond these.
Write Catchy Headlines
Our main objective behind writing the blog is not only achieving the people’s engagement but also to rank on the top categories. One easy method to do this is to use the accurate keywords so that the search engines can find our posts easily. Well, stuffing the keywords with the headlines may seem robotic. It is a ceaseless fight between the better rankings and creativity. A very good method to make a balance between these two is to write catchy and different versions of the headline.
Mentioned below are some more SEO tech techniques that hammered in 2019-
· Using more infographics
· Optimize the website for mobile devices
· Improve the loading screen of the page
· Optimize the content for the voice searches
· Creating more video content
· Using accurate tags for visual content
· Good website Architecture etc.
Every website administrator, brand owners, app developers want to enhance their traffic and search rankings. But there are few who use the correct SEO tricks to improve the level of their website. With voice searches and mobile becoming more famous, we need to optimize our website. We also need to ceaselessly keep up the good work by following the latest trends and methods of SEO to stay ahead of the blowing competition.
Anurag Rathod is passionate for app-based startup solutions and on-demand business ideas. He believes in spreading tech trends. He is an avid reader and loves thinking out of the box to promote new technologies.